Acknowledgments
Sincerest thanks to the cofounders of Flat World Knowledge, Jeff Shelstad and Eric Frank, for their leadership and passion in restructuring the textbook industry and for approaching me to be involved with their efforts. Thanks also to Flat World CEO Chris Etesse and the firm’s dynamite team of editorial, marketing, and sales professionals—in particular to Melissa Yu, Jenn Yee, Sharon Koch, Brett Sullivan, and Michael Boezi.
A tremendous thanks to my student research team at Boston College. In particular, the work of Michael Lapointe, Abhinav Arora, Phil Gill, Xin (Steven) Liu, and Kathie Chang sped things along and helped me fill this project with rich, interesting examples.
I am also deeply grateful to my colleagues at Boston College, especially to my former department chair, Jim Gips, and current department chair, Robert Fichman, for their unwavering support of the project; to Jerry Kane for helping shape the social media section; to Sam Ransbotham for guiding me through the minefield of information security; to Mary Cronin, Peter Olivieri, and Jack Spang for suggestions and encouragement; and to the many administrators who have been so supportive of this effort.
Thanks also to the many alumni, parents, and friends of Boston College who have so generously invited me to bring my students to visit with and learn from them. The East and West Coast leadership of the Boston College Technology Council have played a particularly important role in making this happen. From Bangalore to Boston, Seoul to Silicon Valley, you’ve provided my students with world-class opportunities, enabling us to meet with scores of CEOs, senior executives, partners, and entrepreneurs. My students and I remain deeply grateful for your commitment and support.
And my enduring thanks to my current and former students, who continue to inspire, impress, and teach me more than I thought possible. It’s deeply rewarding to see so many former students return to campus as executive speakers and to host visiting students at their own start-ups. Serving as your professor has been my great privilege.
I would also like to thank the following colleagues who so kindly offered their time and comments while reviewing this work:
Donald Army, Dominican University of California
David Bloomquist, Georgia State University
Teuta Cata, Northern Kentucky University
Chuck Downing, Northern Illinois University
John Durand, Pepperdine University
Marvin Golland, Polytechnic Institute of New York University
Brandi Guidry, University of Louisiana
Kiku Jones, The University of Tulsa
Fred Kellinger, Pennsylvania State University–Beaver Campus
Ram Kumar, University of North Carolina–Charlotte
Eric Kyper, Lynchburg College
Alireza Lari, Fayetteville State University
Mark Lewis, Missouri Western State University
Eric Malm, Cabrini College
Roberto Mejias, University of Arizona
Esmail Mohebbi, University of West Florida
John Preston, Eastern Michigan University
Shu Schiller, Wright State University
Tod Sedbrook, University of Northern Colorado
Richard Segall, Arkansas State University
Ahmad Syamil, Arkansas State University
Sascha Vitzthum, Illinois Wesleyan University
I’m also grateful to the kindness and insight provided by early adopters of this text. Your comments, encouragement, suggestions, and student feedback were extremely helpful in keeping me focused and motivated on advancing the current edition:
Animesh Animesh, McGill University
Elizabeth Bagnani, Boston College
Geneviève Bassellier, McGill University
Michel Benaroch, Syracuse University
Hanyin Cheng, Morgan Stanley
Barney Corwin, University of Maryland—College Park
Brad Crisp, Abilene Christian University
Lauren B. Eder, Rider University
Rob Fichman, Boston College
James Gips, Boston College
Wolfgang Gatterbauer, Carnegie Mellon University
Roy Jones, University of Rochester
Jakob Iverson, University of Wisconsin—Oshkosh
Jerry Kane, Boston College
Fred Kellinger, Penn State University—Beaver Campus
Eric Kyper, Lynchburg College
Ann Majchrzak, University of Southern California
Eric Malm, Cabrini College
Michael Martel, Ohio University
Ido Millet, Pennsylvania State University—Erie Campus
Ellen Monk, University of Delaware
Marius (Florin) Niculescu, Georgia Tech
Sam Ransbotham, Boston College
Nachiketa Sahoo, Carnegie Mellon University
Shu Schiller, Wright State University
Tom Schambach, Illinois State University
Avi Seidman, University of Rochester
J. P. Shim, Georgia State University
Jack Spang, Boston College
Veda Storey, Georgia State University
Sascha Vitzthum, Illinois Wesleyan University
Boston College students Courtney Scrib and Nate Dyer also pointed me to examples I’ve used in this edition, as did ACU student Aaron Andrew. Thanks for thinking of me and for sharing your very useful ideas!
I’ll continue to share what I hope are useful insights via my blog, The Week In Geek (http://www.gallaugher.com), and Twitter (@gallaugher). Do feel free to offer comments, encouragement, ideas, and examples for future versions. Sincerest thanks to all who continue to share the word about this project with others. Your continued advocacy helps make this model work!